by OnwardContent | Jun 1, 2020 | BLOG
“Normal” is being redefined every day as we continue navigating a world with COVID-19. Fortunately, cannabis has become a part of that normal, with cannabis businesses being deemed essential in most states. And, fortunately, mental health is also getting the normal...
by Julie | May 3, 2019 | BLOG, Branding, Dispensary Marketing
The Dispensary Experience Cannabis dispensaries are becoming more streamlined and sophisticated – everything from the waiting room to the budtender interaction, your customers and patients are paying attention to their experience. We’ve collaborated with...
by Julie | Nov 20, 2019 | BLOG, Dispensary Marketing, Education, Waiting Room Content
Terps, trichomes, tinctures and other trees terminology may not be in the vocabulary of everyone interacting with your cannabis brand. It’s a whole new language out there in the world of cannabis and it’s your job as a marketer to not only inform your patrons on your...
by Julie | Jan 6, 2019 | BLOG, Branding
The Art & Science of Cannabis Cultivation I’ve seen plenty of cultivation facilities in my time and this one might have been the most impressive. Seed & Smith cultivation facility built a state-of-the-art grow and wanted to show it off to the public –...
by Julie | Jan 5, 2019 | BLOG, Branding
The Liberty Cannabis Brand A 70-page brand book. I nearly died from excitement. When I first got a glimpse of the detail and thought put into the Liberty Cannabis brand, my heart skipped a beat. All the branding elements were carefully curated to tell a purposeful...
by Julie | Jan 5, 2019 | BLOG, Education, Waiting Room Content
Terpenes Video Content Terpenes: they’re what make your blueberry kush and strawberry cough taste and smell like the fruits they’re named after. Many brands are now testing for terpenes, so patrons can easily select a consistent effect as well as taste and...
